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Amazon aims to simplify UK home insurance purchases via Marketplace

Amazon aims to simplify UK home insurance purchases via Marketplace

The insurance industry is one of the most mature and competitive markets in the world, yet it is often associated with legacy infrastructure, time-consuming paperwork and complex jargon that can easily deter customers from completing the buying process. Over the years, a growing number of InsurTechs and platforms have entered the space with the promise …

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